LaunchWall Pricing: What You Get at Each Plan
LaunchWall has three pricing options: a $1 trial, a Standard plan, and a Pro plan. This page explains exactly what each one includes, who it is for, and how to decide which one fits your situation without having to guess.
The $1 Trial
$1 one-time — 7 days, 1 carousel, up to 10 tweets
The trial is a one-time payment that gives you full access to create one testimonial carousel for seven days. It is not a free trial — it costs $1 — but it is risk-free in the sense that you can have a live embed on your landing page within minutes and decide whether the format works for you before committing to a recurring plan.
What you get:
- 1 carousel link (one embeddable wall)
- Up to 10 tweets selected from any public X post's replies
- Full embed functionality — live iframe, responsive, no extra setup
- "Powered by LaunchWall" branding on the carousel
What you do not get: the ability to create more carousels, the ability to remove the branding, or access after the 7 days without upgrading.
Who the trial is for: Anyone who wants to see the embed live on their page before spending more. If you have one launch post with strong replies and you want to see what the carousel actually looks like on your site — the trial is the right entry point. You can upgrade to Standard or Pro at any point without losing your carousel.
One important note: The trial is a one-time purchase per account. If you have already used a trial, your account will show the paid plan options directly.
Standard Plan
$3.99/month or $24.99/year
Standard is the right plan for most indie makers and small teams who want a clean, branded-free embed for their landing page without needing a large number of carousels.
What you get on monthly billing:
- 3 carousel links
- Up to 10 tweets per carousel
- 3 re-fetches per URL (update the carousel as new replies come in)
- No "Powered by LaunchWall" branding
- Basic styling
What you get on annual billing (same price, more value):
- 3 carousel links
- Up to 20 tweets per carousel (double the monthly limit — 60 total across all carousels)
- 3 re-fetches per URL
- No branding
- Basic styling
The annual Standard plan at $24.99/year works out to about $2.08 per month, saving 48% compared to monthly billing. The tweet-per-carousel limit also doubles, which makes annual billing the better default unless you are not sure you will use it long-term.
Who Standard is for: A founder with one to three landing pages who wants live embedded testimonials, no LaunchWall branding, and does not need custom carousel styling or a high carousel count. Most solo products and early-stage SaaS tools fit comfortably here.
What Standard does not include: Custom styling (colors, fonts), more than 3 carousels, or more than 3 re-fetches per URL. If you find yourself hitting those limits, the Pro plan is the upgrade path.
Pro Plan
$8.99/month or $39.99/year
Pro is built for teams managing multiple products or landing pages, or for anyone who needs full visual control over how the carousel looks on their site.
What you get:
- 10 carousel links
- Up to 50 tweets per carousel
- 5 re-fetches per URL
- No branding
- Custom styling — colors, fonts, carousel appearance
- Update anytime
The annual Pro plan at $39.99/year works out to $3.33 per month — a 63% saving compared to the $8.99 monthly rate.
Who Pro is for: Agencies or freelancers managing social proof for multiple clients, founders running multiple products, or anyone whose landing page design requires the carousel to match a specific visual system. The custom styling option is the key differentiator from Standard — if you need the carousel to match your brand colors exactly or use a custom font, Pro is the plan that supports that.
What Pro does not include: Video testimonial support, review platform aggregation (Google, Trustpilot, G2), or testimonials from platforms other than X. If those are requirements, LaunchWall is not the right tool — see the honest comparison of alternatives for options that cover those use cases.
Annual vs Monthly: How to Decide
Annual billing saves significantly — 48% on Standard, 63% on Pro. The practical question is whether you are confident you will use the product for twelve months.
If you are in the middle of a launch campaign and want testimonials live for a specific window: monthly.
If you are adding social proof as a permanent landing page element: annual. The savings are real and the tweet limits are higher.
The Feature That Changes Everything: Live Embeds
Across all paid plans, the carousels are live embeds — not screenshots, not static images. The tweet content renders in real time, with the original username, profile photo, and post. Visitors can click through to the original post on X.
This matters for conversion because live embeds are verifiable. A visitor who is skeptical can confirm the testimonial is real. Screenshots cannot provide this — and the credibility difference is measurable. For a detailed explanation of why this matters, see why screenshot testimonials do not convert.
Summary
| Trial | Standard | Pro | |
|---|---|---|---|
| Price | $1 one-time | $3.99/mo or $24.99/yr | $8.99/mo or $39.99/yr |
| Carousels | 1 | 3 | 10 |
| Tweets per carousel | 10 | 10 (mo) / 20 (yr) | 50 |
| Re-fetches per URL | — | 3 | 5 |
| No branding | No | Yes | Yes |
| Custom styling | No | No | Yes |
| Duration | 7 days | Recurring | Recurring |
Start with the trial if you want to see it live before committing. Move to Standard if you need the branding removed and the carousel to persist. Move to Pro if you need multiple carousels with custom styling.